Web search by default
For most queries, ChatGPT runs a live web search and summarizes the top sources. Citations are surfaced inline. That makes ChatGPT the most "freshness-sensitive" of the major models — recent content gets weighted hard.
Track · ChatGPT
Run your buyer-question prompts against the production ChatGPT model on a daily schedule. Capture every mention, every cited source, every competitor named alongside you — then use the recommendations to win the next answer.
Each major model has its own retrieval personality. ChatGPT’s is the most search-aware and the most aggressive about citing aggregator sources.
For most queries, ChatGPT runs a live web search and summarizes the top sources. Citations are surfaced inline. That makes ChatGPT the most "freshness-sensitive" of the major models — recent content gets weighted hard.
Listicles, "best of" comparisons, Reddit threads and Wikipedia dominate the cited-source pool. Owning the top three sources for your category produces compounding visibility gains.
When the user explicitly asks ChatGPT to "search," the citation density doubles. We capture both the browsing-on and browsing-off variants so you see the difference.
Six structured signals per (prompt × ChatGPT) execution. All persist forever on Pro; three days on Free.
Whether your brand was named in the answer, and where in the response (position 1 to N).
Positive / neutral / negative classification with a 0–100 confidence score.
Every URL the model cited inline — Wikipedia, Reddit, trade press, listicles, your own pages.
Every other named brand in the same answer, with their position and sentiment.
The exact 1–2 sentences that surrounded your brand mention — verbatim from the model.
Model version, region, browsing mode and timestamp. Like-for-like comparisons across days and competitors.
ChatGPT’s retrieval personality rewards specific source patterns. These four show up most often in our recommendations.
ChatGPT over-cites "Top 10" articles. Top-three placement on the highest-PR listicle for your category translates almost 1:1 into a mention rate lift.
Even more than other models, ChatGPT cites Reddit threads when answers benefit from "real-user signal." Authentic engagement on the right thread compounds.
A correct, sourced sentence on a Wikipedia category page is worth thousands of words of content marketing. ChatGPT pulls from there habitually.
A trade-press article from this quarter outweighs an older but stronger source. Plan PR cadence around model recrawl windows.
Tracking only ChatGPT misses the buyers using Claude, Gemini and Perplexity — and the differences between models are large enough that single-model strategies routinely mislead. Intendity runs the same prompts across all four in parallel.
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